LCCA - London College of Contemporary Arts

MA Global Marketing and Communications


Postgraduate

COURSE OVERVIEW


This MA in global marketing and communication course will provide you with expert knowledge in contemporary marketing tools and strategic skills needed to succeed within today’s competitive business world.

Awarded by University for the Creative Arts, this course will allow students to hone their creative skills whilst developing strategic thinking and leadership skills in order to make informed global marketing decisions. Combining theory with knowledge, this course will cover key areas of digital marketing to prepare you for leadership at the forefront of marketing campaigns.

Upon successful completion of this course, students will be equipped for a global marketing career as well as further study in related areas such as a diploma in digital marketing.

 

ACCREDITED BY:

KEY COURSE INFORMATION
Campus

LCCA, London Holborn Campus

Awarding Body

University for the Creative Arts

Duration:

One Year

Delivery:

Full-time

Intakes:

October

Entry year

2020, 2021

Fees:

UK/EU £8,000

Funding:

SFE funding available

Academic partner

University for the Creative Arts

UCAS Course Code

TBC

Campus Code

TBC

Institution Code:

TBC

COURSE DETAILS


WHO IS THIS COURSE?

The global communication course covers the specialist global marketing communication techniques needed for leadership roles in brand management, digital marketing planning or strategic marketing companies.

You’ll learn how to apply your theory learnt to real world situations, significantly enhancing your career prospects in the marketing world.

WHY TAKE THIS COURSE?

This course will significantly enhance your knowledge of marketing communications, keeping you up to date with the ever-changing global marketing environment. You will assess the various disciplines within marketing communications whilst acquiring an understanding of industry best-practice. Key areas covered in this MA in Global Marketing and Communication course include marketing, consumer behaviour and digital communication strategies.

Students will be encouraged to think strategically whilst honing their creative skills in order to produce innovative solutions to common challenges within the modern marketing field. By the end of this course, you will be equipped with key global marketing insights and analytical skills needed to significantly enhance your career prospects, ensuring you stand out as a valuable asset in a number of industries.

WHAT WILL I EXPERIENCE?

Students studying the MA in Global Marketing and Communication course will gain a fundamental understanding of global communication and marketing processes and their importance to the ultimate success of a company.

LCCA strives to provide its students with both academic excellence, career focus and a friendly environment across all disciplines. Our campus is located in Holborn, at the heart of Central London, with a range of facilities and equipment, making it the perfect place to study. Students will learn the changing nature and demands of the marketing communications industry via classroom learning, independent research and industry-relevant guest lecturers. 

MODULES

  • Business Lecture Series
  • Creative Thinking
  • Entrepreneurship & Innovation
  • Advertising Account Management
  • Digital Comms and Strategy
  • Ideas Development
  • Marketing and Comms Proposal
  • Final Marketing and Advertising Project
  • Business Lecture Series
  • Creative Thinking
  • Entrepreneurship & Innovation

*units subject to change

FACILITIES


LCCA strives to provide its students with both academic excellence, career focus and a friendly environment across all disciplines. Our campus is located in Holborn, at the heart of Central London, with a range of facilities and equipment, making it the perfect place to study.

We provide dedicated facilities for students, helping them to produce work at an industry-level standard and preparing them for a bright future. These facilities are the reason why, upon graduation, our students feel prepared to start working from day one.

Our students have access to a range of specialist facilities across the college. These include:

  • Mac studios with 110 Apple iMacs: software includes: GameMaker, Autodesk Maya, Unreal Engine, Cinema 4D, Adobe Creative Cloud applications.
  • Access to WGSN – a leading trend forecasting company for fashion and design businesses
  • Reprographic services
  • 3D printers
  • Fashion studios with 46 industrial sewing machines, overlocker and embroidery sewing machines
  • Printmaking facilities
  • Photography Studio
  • Art and Design Studio

Our Staff


Imad Guenane

Imad Guenane


Head of Business and Hospitality

LIFE AT LCCA


Life at LCCA

Visit our campus

WHAT OUR STUDENTS SAY


PROGRESSION


CAREERS

The global communication course covers the specialist global marketing communication techniques needed for leadership roles in:

  • Brand Management
  • Digital Marketing
  • Planning
  • Strategic Marketing 
  • Marketing Management
FURTHER STUDY

For many students, a master’s is a stepping-stone towards a career in academia. Upon successful completion of the course, students could consider pursuing a PhD in an area related to marketing communications. 

According to the Destinations of Leavers from Higher Education 2017 survey, by the Higher Education Statistics Agency (HESA), 8.1% of postgraduate leavers in 2016/17 went on to further study, with a further 3.1% working while studying. Of these graduates, 60.8% were studying a PhD. A research Masters (MRes) is often seen as a precursor to PhD's, with 37.2% of MRes graduates going onto further study

fashion-event

HOW TO APPLY


Here, you will find everything you need to know regarding the application process, and any other practical information you may require, including details of our open days and advice on how to prepare for your interview with us.

  • How to apply through UCAS
  • Scholarships
  • Interview guide
  • Portfolio advice
  • Open days 
  • Clearing

 

SUBMIT YOUR APPLICATION UCAS HERE

ENTRY REQUIREMENTS


A good Honours degree or equivalent qualification in the subject or a related discipline and/or relevant work experience, demonstrating an ability to study at postgraduate level.

Consideration will also be given to applicants who can make a strong case for admission in relation to a particular project and can demonstrate their potential to satisfactorily complete the course.

If your first language is not English, you will need an IELTS score of 6.0 or equivalent. If you require a visa to study in the UK, you will also need a minimum score of 5.5 in each individual component.

For this course, we’ll ask you to attend an Applicant Day and bring your portfolio for assessment. Further information on how to compile a portfolio, and the specific requirements for examples of work to be included, will be provided on the Applicant Portal after you’ve applied.

DOWNLOADS


Prospectus 2020

Prospectus


LCCA Portfolio Guide

College brochures


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