London College of Contemporary Arts
9 Holborn, London EC1N 2LL London, United Kingdom
+44 (0) 20 3535 1155

In the creative industry it’s really important to have a professionally presented portfolio collating together strong examples of your work. Here are some things to think about when putting yours together:

  • There are no rules regarding what should go into a portfolio or how big it should be. Seek advice from your tutors and experienced professionals about which of your works should be showcased in the portfolio. However, the final decision lies with you.
  • Only your best and most relevant work need be included. Inclusion of less impressive or less relevant material does not add value.
  • Be practical about what you can or cannot take with you to an interview. A2 is the largest recommended format. If some of your work is too big to be carried, take some good quality photos of it, instead. In some cases a video displayed on a laptop or tablet can be effective. A give-away memory stick or CD with images of your selected work could also be a good idea.
  • The order of your presentation is important. Using your strongest work early can help draw attention to your portfolio from the beginning. Don’t forget about a strong, memorable finale either. There should be a clear structure: by styles, themes or applications.
  • If you choose to include group work, focus on your input into the project.



  • Having an online portfolio is now equally as important as a physical one, if not more so as many job adverts request a portfolio at the application stage of the process. Your website should be easy to navigate; initially, four pages should be enough: home, about, gallery and contact details.
  • Use plain background to focus user’s attention on the portfolio display.
  • It is important that the content is technically accessible from PCs, Macs, and tablets.
  • Market your online portfolio by including a link in your email signature, and providing a URL address in your CV.
  • Animators, interactive media designers, film directors, performers and other professionals present their portfolios in the form of a showreel: a one to two minute video showcasing examples of their work in motion. The key principles of portfolio development equally apply to showreels: tailored approach, quality over quantity, slick presentation and simple, easy to navigate
  • Showreels should be available on a memory stick, CD or DVD. Displaying them on a website can be beneficial. 
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